…One Less Scene

Advertising is supposed to create brand recognition, not cool grammar, so the fact that this ridiculous double negative caught my attention actually means that the inane Sara Lee ad slogan is working. I don’t know why it bothers me. It’s like the commercial jingle that’s so irritating that years later you can still remember the phone number for that carpet place. Why not take this marketing concept to its logical extreme conclusion, and just go super over-the-top with shock value? Like “Sara Lee Eats Her Own Young,” or “Nobody Doesn’t Not Dislike …That Ass!!!”

I listened to the mediocre Saddleback Mountain church forum thing the other day; I want my two hours back. The most interesting feature of the discussion was the way that McCain was able to come off as this spry, lovable old Grandpa Twinkletooth with his war stories and crispy white hair. The guy’s got some charisma. Here is a link of Brian Unger making fun of some of the questions, it’s funny, you should listen to it.